Tuesday, May 17, 2011

British Weekly Calls Hyun Bin 'Korean Elvis'


The Economist weekly likens actor Hyun Bin, who is serving in the Marine Corps, to the King of Rock and Roll. In a column titled "Hallyu Elvis and the draft-dodger," the magazine notes "hugely popular" actor's "preference for the Elvis Presley route to service."

Presley enlisted in the U.S. Army at the age of 23 in 1957, when his popularity was at its peak, and served for two years.

"Every South Korean man of sound mind and body is obliged to complete 21 months of compulsory military service," the weekly wrote. "For those with enough money or influence though, the temptation to cheat one's way out of early mornings, crew cuts and square bashing is often too much to resist."

Hyun "last week embarked on the toughest assignment of all: a posting with the Marines, to Baeknyeong Island -- close to the Northern Limit Line and Yeonpyeong, where last November's lethal North Korean bombardment took place."

The magazine contrasts Hyun with rapper MC Mong, who was given a six-month suspended sentence for draft dodging. "MC Mong, having been seen as trying to sidestep his national duty, will have a harder time turning his service into a virtue. A quick march towards career oblivion seems more likely."
Link:http://english.chosun.com/site/data/html_dir/2011/05/17/2011051700564.html

World Students in Korea (WSK) Recruiting the 5th batch^^

The Presidential Council on Nation Branding (PCNB) is recruiting the 5th batch of members for the program “World Students in Korea.”

“World Students in Korea” aims to provide international students in Korea with opportunities to experience Korea in a more organized, diverse, and involved manner and to promote cultural exchanges between Korea and the students’ home countries through the blogs (web logs) run by the member students.

The 1st batch was launched in July 2009. Members participate in a variety of activities including camps, field trips, workshops, performances and other events.

1. Number of members sought :
Fifty (50)

2. Application Period :
May 16 (Mon) – May 29 (Sun) 2011

3. Eligibility
- International students (i.e. those who are currently enrolled in an educational institution(s) in Korea)
- Those who own and run a blog (*Those who do not have a blog are requested to open one prior to applying)
- Those who are interested in Korea’s industries and culture
- Priority for selection will be given to those who speak Korean

4. Tenure
Jun 2011 – December 2011 (6 months)

5. Tasks
- Open and run an individual blog upon which students are to post contents (articles, photos, videos, etc.) related to Korea
- Attend various workshops, field trips, and events hosted by the Council

6. Benefits
- Upon evaluation by the Council at the end of the tenure, students who have shown distinguished on- and offline activities will receive awards (e.g. A round trip flight ticket to home country for Grand Prize winner)
- A small gift will be provided for the students who have shown excellent activities upon evaluation by the Council at the end of the month.
- Opportunities to attend diverse cultural events and performances related to Korea, or those hosted by the Council
- Media coverage (TV programs, interviews with newspapers, magazines etc.) regarding WSK activities and Korea

7. How to Apply
Via the Council’s official web site. Click the following link:
http://www.koreabrand.net/html/en/embeddedform_5.html


8. Inquiries

Ms. Jung-A Lee
Culture, Tourism & Global Citizenship Bureau
Presidential Council on Nation Branding
brand@koreabrand.go.kr

Ms. Jin-Sook Lee
International Cooperation Bureau
Presidential Council on Nation Branding
milkyway@koreabrand.go.kr

*** For further information on the Presidential Council on Nation Branding, visit www.koreabrand.net

Monday, May 16, 2011

VisitKorea 10th Anniversary Event Series


Michelin Starred (★★★) Best Travel Destinations in Korea!


Michelin has revealed its selection of recommended tourist attractions in Korea, which will appear in the Michelin Green Guide Korea, set to be released in France on May 17.

On Michelin’s 3-star list (3 being the highest rating) are Gyeongbokgung Palace, Changdeokgung Palace and Bukchon Hanok Village in Seoul and the Daereungwon Tomb Complex (twenty-three ancient tombs of the Silla Dynasty) in the historic city of Gyeongju. Other top 3-star tourist destinations in Korea are Gyeongju Yangdong Village (a UNESCO World Heritage Site filled with traditional houses) and Andong Hahoe Village (another UNESCO World Heritage Site and popular travel destination).

Also joining the list of Michelin favorites are: Suncheonman Bay in Suncheon, Jeollanam-do Province (known for its mesmerizing natural landscape), Seonamsa Temple and Songgwangsa Temple (with their long history and valuable cultural heritages), Maisan Provincial Park in Jinan, Jeollabuk-do, and Dolmen Museum in Gochang, Jeollabuk-do.

Haeinsa Temple in Hapcheon, Gyeongsangnam-do and Seongsan Ilchulbong Peak on Jeju Island were also recommended by Michelin as best travel destinations in Korea.
Link:http://english.visitkorea.or.kr/enu/FU/FU_EN_15.jsp?cid=1280214

Wednesday, May 11, 2011

Presidential visit to Germany, Denmark, France


President Lee Myung-bak and First Lady Kim Yoon-ok are making an official visit to Germany, Denmark and France from May 8 to May 14.

President Lee arrived in Berlin on May 8 for summit talks with President Christian Wulff and Chancellor Angela Merkel the next day. The two leaders discussed bilateral trade and investment between Korea and Germany, ways to enhance cooperation in economy and renewable energy sectors and green growth.

President Lee then moved to Denmark on May 11 for a state visit at the invitation of Queen Margrette II.

President Lee’s itinerary in Denmark includes the opening ceremony of the Copenhagen branch of the Global Green Growth Institute, where he will meet with Danish business leaders, and delivering a speech at the Korea-Denmark Green Industries Consultative Forum.

In addition, he will give a Joint Statement on the Korea-Denmark Strategic Partnership and a Joint Statement for Green Cooperation between Korea and Denmark. There will also be an MOU signing ceremony between green technology organizations from both countries.

After finishing up in Denmark, President Lee will head to Paris on May 12 for a three-day visit.

Presidents Lee and his French counterpart, Nicolas Sarkozy, will discuss ways to advance the G20 Summit as the chairs of the previous and upcoming G20 Summits, respectively.

The two leaders will also discuss ways to bolster trade and investment when the Korea-EU FTA takes effect.

Presidents Lee will also meet with Secretary-General Angel Gurria of the OECD and UNESCO Secretary-General Irina Gueorguieva Bokova.
Link:http://www.korea.net/news.do?mode=cur_more&subcode=eng030382

Tuesday, May 10, 2011

Kazakhstan marks ‘Year of Korea 2011’ with events


To celebrate the “Year of Korea 2011” in Kazakhstan, various cultural programs, including an opening ceremony event, concerts, Korean film festival and photo exhibition, have been taking place across the country from May 4. (To read the related news, click here)

As part of “2010-2011 Kazakhstan-Korea Year” exchange project, a variety of cultural programs to promote Korean culture have been held in the Kazakhstani capital city of Astana and Almati, the country’s largest city.

The “2010-2011 Kazakhstan-Korea Year” project was initially agreed to by President Lee Myung-bak and his Kazakhstani counterpart, Nursultan Nazarbayev, during the Korea-Kazakhstan summit talks, which took place in May of 2009. The project was designed to substantially expand bilateral exchanges in all sectors, including politics, the economy, culture and human exchanges.

During the ongoing event, Korea and Kazakhstan also signed a memorandum of understanding in the tourism sector, which will enhance the friendship between the two countries in the future.
To mark the “Year of Korea 2011”, an opening ceremony event titled “Night of Korea” was held by the Korean Ministry of Culture, Sports and Tourism at a concert hall in Astana on May 5. This celebratory event was attended by some 3,000 people, including officials like Korean Vice Minister of Culture, Sports and Tourism Mo Chul-min and his Kazakhstani counterpart, Chairwoman of the Presidential Council on National Branding Lee Bae-yong, Korea Trade-Investment Promotion Agency (KOTRA) CEO Cho Hwan-Eik and Korean ambassador to Kazakhstan Lee Buyng-hwa.

Chongdong Theater’s well-known musical “Miso” staged a wonderful performance, and the performers were joined by popular Hallyu stars and the bands Tmax and JQT for an opening concert.
Kazakhstani audiences were especially enthusiastic about actor Song Il-gook, the lead in the historical Korean TV drama “Jumong,” which is currently very popular in Kazakhstan.

Both Korea’s Arirang TV and Kazakhstan’s state broadcaster, Kazakhstan TV, aired the opening concert on May 8.

* Culture Ministry to host various Korean cultural events in Kazakhstan throughout 2011

To mark “Year of Korea 2011,” Korea’s Culture Ministry will hold a variety of programs to promote Korean culture in both Astana and Almati throughout the year.

The ministry held a Korean film festival and photo exhibition in Astana from May 6 to 9. The film festival showed four popular Korean films, including “Overspeed Scandal,” "Ski Jumping National Team" and "Beyond the Years." The photo exhibition showed the charms of Korean tourism through beautiful pictures of Korea’s UNESCO World Heritage sites, including Jeju Island and Bulguksa Temple in Gyeongju.

The Culture Ministry plans to send a Korean delegation of culture and arts volunteer service workers, a taekwondo promotion delegation and Korean intangible assets to Kazakhstan for performances, starting in June.

* Korea, Kazakhstan sign tourism MOU

During his visit to Kazakhstan, Vice Minister Mo signed an MOU with Kazakhstan’s Vice Minister of Tourism and Sports, Talgat Ermegiyaev. Through the agreement, the two countries will expand the volume of exchanges in tourism and sports.

Meanwhile, in Almati, the Presidential Council on National Branding and five Korean government ministries, including the Ministry of Knowledge Economy, worked together to jointly hold the “Korea Week” festival, including the hosted “A Night of Korea” event and celebratory concert on May 4.

The Ministry of Knowledge Economy and KOTRA jointly held the AT&D KOREA Road Show, composed of forums, exhibitions and consulting services focusing on smart technology.

The Korea Communications Commission held a showcase event for broadcasting contents to promote Korean exports by screening Korean TV programs at the showcase event, a TV broadcasting showcase and business consulting meeting.
Link:http://www.korea.net/news.do?mode=detail&guid=54959

The 2011 Lotus Lantern Festival “Communication and Global Harmony”


The annual Lotus Lantern Festival ushering in Buddha’s birthday (which falls this year on May 10) will be held from May 6 to May 8, 2011.

According to Buddhist belief, the lighting of a lotus-shaped lantern symbolizes a devotion to performing good deeds and lighting up the dark parts of the world that are filled with agony. The lantern-lighting practice was developed throughout the Goryeo and Joseon dynasties and has been preserved through public demonstrations such as the lotus lantern service (a Buddhist memorial service held nationwide) and the lotus lantern parade.

The modern-day Lotus Lantern Festival is designed to bring multiracial and multicultural crowds together through an array of festive programs. This year’s event offers visitors the chance to make their own lantern, taste temple dishes, produce rubbings of various Buddhist shapes, and much more.

The lighting ceremony will be held in Seoul Plaza (in front of City Hall) on the evening of April 26th, but the festival will not officially kick off until May 6th, with the traditional lantern exhibition at Bongeunsa Temple. On May 7th the lantern parade (the highlight of the lantern festival) will take place, featuring more than 100,000 massive, illuminated lanterns in the shape of lotus flowers, stupas, elephants, dragons, and more. The sight of these orbs of light bobbing and swaying down the entire length of Jongno is a sight not to be missed!
For more information:http://english.visitkorea.or.kr/enu/SI/SI_EN_3_6.jsp?cid=1002416